2016 SPEAKERS

Stefanie Miller

Global Vice President, Strategic Partnership Marketing
The Coca-Cola Company

For the past 18 years, Stefanie Miller has applied her strategic vision, marketing expertise and leadership to deploy Coca-Cola’s strong brands and assets to drive growth for customers. Through this experience, Stefanie cultivated a general management mindset with a focus on consumer marketing and the development of innovative technology to drive retail value. She has packaged her experience in brand building, marketing, sales, finance, and strategic business planning to realize game-changing opportunities and solve complex challenges for her business partners. She also understands the power of consumer segmentation to serve audiences in new and more meaningful ways that can ultimately accelerate a customer’s business beyond just the beverage channel.

As a result, Stefanie leads the $1 Billion global Strategic Partnership Marketing division for The Coca-Cola Company and is a trusted business partner for strategic alliance partners in more than 100 countries across travel, lodging, cinemas, theme parks, film studios, cruise lines and colleges/universities. She is accountable for setting the long-term strategic vision looks at the company’s entire asset to deliver differentiated value to partners. She has P&L ownership and is responsible for both marketing and sales for all of the Company’s strategic alliance partners.

Stefanie joined The Coca-Cola Company in 1997 as an associate manager in the National Consumer Marketing department, where she led the development of programs to build brand imagery and consumption for new product launches. In 1999, she moved to the company’s Strategic Alliance group and took over the leadership of that function in 2000. In this role, she managed brand and system alignment to deliver incremental value for Coca-Cola’s partnerships with large CPG companies such as Kraft, Nabisco and Hershey.

Along the way, Stefanie also played an important role in diverse areas of The Coca-Cola Company business, including leading the Company’s strategic business plan for entry into Laos.

She began her career at Anheuser-Busch before moving on to develop national programs in support of Rolling Rock and a line of Mexican beer brands.

Stefanie serves as a steering committee member on the World Travel and Tourism Committee (WTTC), one of the world’s largest industries, supporting 255MM jobs and generating 9% of global GDP. Additionally, she is a member and serves on the Advocacy Committee of the Board of Director’s Network, whose mission is to increase the number of women in executive leadership and on corporate boards.

Stefanie is an active board member and past President of Variety of Georgia, a founding member of Ribbons of Hope, an organization whose goal is to make a positive impact on women’s lives through financial support, and serves on Agnes Scott’s College Board of Visitors. Stefanie and her husband live in Atlanta and have three children.